What started as a small family tradition has blossomed into a movement.The idea is quite simple. Imagine what the world would be like if everyonedid something nice for someone else and they in turn did something nice for someone else. Random acts of kindness would no longer be random but would be the norm. Do something good for someone else on Do Good Day (August 4th) and everyday and join us in our quest to make the world a kinder, gentler place – everyday. In the first two years 5,342 people joined the effort.