Nutley KIA is a local in-town dealer competing in a highly saturated and competitive marketplace. Determined not “to do business like a typical car dealer,” Do Good Marketing positions Nutley KIA  as the ‘anti-dealer’ and occasionally pokes fun at other dealer advertising.   Cable advertising is only one part of this integrated effort which has resulted in annual sales increases greater than the market and some ‘pissed off’ dealers who don’t like us making fun of their advertising.  

How can we help you?


Everything from a quick survey to message testing and website usability.


Identifying the unique characteristics of your brand to set you apart.

Website Design

Development, design and maintenance for your website.


Full-on video, TV, and radio capabilities, plus motion, animation, and UX.

Brand Identity

Naming, logos, ideation, brand standards. You name it, we do it.

Packaging & Design

Complete range of design capabilities from concept to execution.


Digital, broadcast, social, mobile, print, in-store, out-of-home, and out-of-the-box.


Creating unique offers, new product ideas, and strategies that create instant attention.


Social listening, strategy, content calendars, plus creative development, analytics, and reporting.

ADA Compliance

Let us help you make your website ADA and WCAG-compliant.